Jen K. Norton

GRAPHIC ARTIST / TEXTILE DESIGNER

PROFESSIONAL SUMMARY

Seasoned Graphic Artist and versatile Textile Designer with 12+ years’ experience in the fashion industry, specializing in kids (girls and boys), junior, and women’s markets. Recognized for elevating creative output, re-energizing brands, and delivering top- selling designs. Highly collaborative leadership style with ability to mobilize internal teams and partner effectively with vendors to ensure smooth production.

  • History of developing successful designs for wide range of retailers, including both iconic, established brands and relative newcomers/startups: Levi’s, OshKosh B'gosh, P. S. Kids, Victoria’s Secret PINK, Nickelodeon, Alice + Olivia, Macy’s, Kohl's, The Children's Place.

  • Skilled at trend research and market analysis with success in conceptualizing original surface design, graphic art, embroidery, and applique art.

  • Highly organized with a penchant for optimizing creative workflows, systems and technologies to boost effectiveness and enhance creative quality.

  • Proven management skills with experience in mentoring, directing and training junior staff and new hires on creative processes and best practices.

CORE COMPETENCIES

Textile Design + Graphic Design + Illustration + Creative & Brand Development + Technical Flat Illustration

+ Print Repeats + Production Art + Merchandising + Embroidery & Applique + Woven & Knit Design

+ Hand Sketching & Watercolor + Style Guide Art + Licensed Apparel

RELEVANT EXPERIENCE

Senior Graphic Artist | KAHN LUCAS | New York, NY April 2017-December 2018

  • Developed newborn-6x graphic artwork, print design and production art for private-label dresses, sets, and sleepwear lines.

  • Elevated the overall caliber of creative output despite major reorganization resulting in a near 65% decrease in headcount.

  • Successfully develop 50-60 SKUs per week, with a focus on mass market, mid-tier regional and national retailers.

  • Optimized creative workflow process by establishing new system to organize art files, improving collaboration with Production.

Graphic Artist / Textile Designer | FREELANCE | New York, NY 2014-2018

  • Select clients include: Nickelodeon, OshKosh B'gosh, Kohl’s (Jumping Beans, Sonoma Girls), P.S. Kids, & Alice and Olivia.

  • Designed and sold approx. 75% of pitched apparel prints to Five Points Graphics, a Brooklyn-based design studio.

  • Victoria’s Secret / PINK: Developed design groundwork for swimwear and intimates for Spring 2015 line.

  • Designed and developed all graphics and flyer work for renowned synchronized swim team The Brooklyn Peaches.

Graphic Artist / Textile Designer | SEARS HOLDINGS | New York, NY Aug 2014-Jul 2016

  • Designed graphic tees, prints, accessories, and embroidery / appliques for four “Big Girls 7-16” brands including: CRB girl

    (mass-driven), Canyon River Blues (juniors-focused), Everlast (athleisure) and Simply Sears (basic, heavily print-driven).

  • Elevated creative caliber and repositioned brand, evolving product to suit a more sophisticated mass-market customer.

  • Developed additional designs for baby / infant apparel and boys graphics on ad hoc basis.

  • Conducted market trend research and collaborated with designer to develop highly-curated look of 100 SKUs per season (~20 SKUs per brand).

  • Sat in on creative meetings and collaborated with buyers; reported to Art Director and, later, to Director of Design.

Design Director | THE CAYRE GROUP | New York, NY 2012-Jul 2014

  • Managed Art Department for Ladies Sleepwear Division; successfully designed and merchandized sleepwear programs.

  • Mentored, managed, trained and art-directed team of up to 3 artists and freelancers; optimized internal workflow and communication.

  • Partnered effectively with diverse program stakeholders and vendors, including buyers, production, and factories.SEARS HOLDINGS New York, NY August 2014 - July 2016

  • Graphic Artist/Textile Designer - Designing graphic tees, prints, accessories, and embroidery/appliques for Big Girls 7-16 brands including CRB Girl, Canyon River Blues and Everlast.

Graphic Artist / Textile Designer | HADDAD BRANDS | New York, NY 2011-2012

  • Designed graphic tees, prints, accessories, and embroidery / appliques for Levi's Girls, Signature by Levi Strauss & Co. and

    Denizen Brands.

  • Conceived, designed and developed several best-selling tee shirts; oversaw and ensured on-time, on-budget production.

  • Conducted extensive trend research; established brand’s look and feel via print and graphic artwork, presentations andmerchandizing displays.

Graphic Artist | GARAN INC. | New York, NY 2009-2011

  •  Designed prints and graphics for infant / toddler division of the mass childrenswear line Garanimals.

Graphic Artist | RICHARD LEEDS INTERNATIONAL | New York, NY 2007-2009

  • Developed original print and graphic artwork for several brands including French Jenny

  • Conceived and developed original style guide art for licenses such as Disney, Looney Tunes, and King Features.

Prior Experience:

  • Graphic Artist | ARIELA-ALPHA INTERNATIONAL | New York, NY | 2005-2007

  • Legwear Designer | RENFRO NEW YORK | New York, NY | 2001-2005

EDUCATION

RHODE ISLAND SCHOOL OF DESIGN Providence, RI

  • Bachelor of Fine Arts - Textiles Design

SOFTWARE SKILLS

  • Proficiency across multiple project management, collaboration and creative software tools including: Adobe Creative Suite (Illustrator and Photoshop) | NedGraphics (textile design software)

COMMUNITY ENGAGEMENT

Synchronized Swimmer | The Brooklyn Peaches | 2012-Present

  • Professional Synchronized Swimming Troupe in the style of Esther Williams